The book “The Cult of Our Food” is as gripping as a thriller.
It spans a wide arc. The tricks and machinations of the food industry are uncovered, new food trends are presented and the importance of food in past and present society is pondered.
The writers, most of them journalists, examine the cult of food mentioned in the title from various angles. The focus is on the statement that “You are what you eat” has taken on religious traits today.
Eating is no longer just about providing the body with nutrients, but a question of ethics and lifestyle, as the trend towards veganism and the increasing demand for organic products show.
Anyone who lets themselves be guided only by desire when choosing a meal runs the risk of being branded an irresponsible glutton.
It is sometimes said that eating has become more complicated. But for my taste, there is too much nostalgia for the good, old, carefree times.
I think it’s okay if you have to use your head when shopping and choosing a restaurant. Think about factory farming, ask yourself where the food comes from, read the ingredients of the products.
However, if you spend hours analyzing your shopping basket in terms of sustainability before every purchase, it does get complicated.
The book is not easy to digest, but it is not heavy fare either. It was published by NZZ-Verlag and you can tell from the texts. In terms of style and research quality, they are on a par with the NZZ am Sonntag. Many reports, analyses and interviews have also appeared in the NZZ am Sonntag.
In addition to the exciting and enlightening texts, the book features numerous infographics, food photos and portraits.
Conclusion: If you want to satisfy your hunger for a balanced, tasty read, you should definitely take a look at “The Cult of Food”. Despite the proud price of around 50 francs.