Please watch full length video here.
pretty& pure
is the first beauty organic store with a unique vegan cosmetic selection:
From vegan brush sets to nail polish, the founder, Sarah Semrau (and our beauty guest blogger), offers almost everything the V-heart desires: Here you can see the
brands here
.
We were there for the opening and of course we provided vegan kitchen catering.
Brown rice sushi, cashew nuts & pistachios a la Provinciales as well as hummus and sunflower remoulade party bread. The beautiful cupcakes were from Miyuko.

In addition to the fantastic selection of cosmetics, Sarah offers various beauty services, such as “Detox your beauty case and go natural!”.
As a well-known make-up artist in the scene(click here to go to her website), there is also the option of having your make-up pimped from “natural beauty make-up” to “glamor make-up”;-)
You can find all their current offers here.
Sarah packing in her new store with vegan kitchen sushi.

By the way, Sarah Semrau also has a natural beauty recipe in our vegan kitchen and friends cookbook,
Pre-orders as of now
here.

Pretty & Pure
Rotbuchstrasse 16
8006 Zurich
Tue-Fri 11:00 – 18:30
SA 10:00 – 16h
The new study by the Universities of Hohenheim and Göttingen examined the effects of reduced meat consumption on global agricultural prices and global food production,
The result is amazing:
A 19% reduction in meat consumption in industrialized countries would not only lead to a global reduction in meat production of 2.5% and a reduction in the world market price for meat. The lower demand for animal feed and the general decline in consumption could also lead to a fall in prices for other products such as grain. Poor countries in particular benefited from these price reductions.
Minimizing meat consumption by just a fifth of the current level would therefore appear to be a more than effective means of transforming the global agricultural sector and improving the global food situation.

Source: Handbook, RAtschlage und Einblicke für ein grüneres Leben by Greenpeace, ISBN:978-3-03774-048-4
You can find a summary of the study here.
Click here for the full study.
Things couldn’t be going better for the 35-year-old vegan: She was just nominated for an Oscar for her role in“Zero Dark Thirty” and also shone in“Tree of Life” and “The Help”.
She said recently that it had been difficult for her to get roles for a long time because all the women in scripts are either dark-haired or blonde. In Hollywood, people don’t necessarily know what to do with red-haired women, you said in a recent interview. Al Pacino would have put you out of your misery: “He cast me in his movie“Wild Salome“. Al Pacino’s funny nutrition tip for Jessica on the movie set back then can be seen here in a short interview.
She owes her success not least to her principle of determination: what she starts, she sees through. For example, going vegan. If the chips have been deep-fried in duck fat, Chastain just doesn’t eat them. She has been a vegetarian for 15 years and vegan for five: “It’s about leading a life that doesn’t contribute to cruelty.” The actress also pays attention to her vegan lifestyle on film sets. The chicken in the movie ‘The Help’ was therefore purely vegan. In the scene in the movie, the “fried chicken” for Jessica was imitated from tofu;-)

Her mother, Jerri Chastain, works as a chef in a vegan restaurant, so Jessica has no shortage of recipe ideas in addition to her success as an actress.

Backstage with Jessica Chastain, best actress/drama, Interview Video here.
Chastain in “The Help”, trailer here.
And here is the fried chicken imitated from tofu for Jessica Chastain in “The Help”
Vegan sushi
Vegan sushi is pure and plant based. It is made without any fish, nor dairy or other animal products. Rice and seaweed are staple ingredients in standard sushi and they are vegan: rice is a grain and seaweed is a sea vegetable. By selecting special toppings or fillings made from plants it is possible to create the new superfood, vegan sushi.Fish that has been frozen (as it is always for sushi) doesn’t suit us well as the human body doesn’t recognize the protein anymore. It is hard to digest and causes trouble. A vegan option provides a harmonious nourishment for our bodies and helps us find peace of mind.
Vegan sushi is a new definition and experience.
Vegan Nataimori Defined
Vegan Nataimori (Body Sushi) is active, not passive. The classic Nataimori is standardly thought of as a sensual experience, objectifying women.t Women lie motionless for hours adorned with sushi for people to eat. The practice even goes so far as to force the temperature of the woman`s body down in order to keep the fish cold. Nataimori is a development coming out of the desire for the new of the wealthy businessmen or businesswomen who suddenly found themselves with an abundance of money and being fed up wih the normal. Nataimori satiates this craving for a decadent dining experience. During the ritual, the woman lies still being transformed into a chilled table which is reminiscent of a corpse. In this situation she is offering and serving sushi in the most passive way possible. Vegan Nataimori is the opposite to this and empowering the woman to create an interactive and nourishing experience. It is a meaningful gesture. By choosing Tamara, a strong and natural woman with natural beauty and self-confidence, vegan kitchen is making it possible to turn the old idea of Nataimori into a pro-active, beautiful, life-providing ceremony. Our woman is giving, speaking, sharing and caring in a moving role to provide vegan sushi to her guests.
Vegan Nataimori is a new definition and experience:
Sarah Semrau, Makeup Artist
Aris Guzma, Vegan Chef Assistant
and Meesha Chang, Global Gallery Maneger for the Invitation
Nature, our greatest artist.
For a long time, however, fruits and vegetables outside the norm were not allowed into the store.
How regression, in times when it used to be taken for granted, can mean welcome progress:
Fruit and vegetables that do not look perfect or do not meet certain size or shape requirements are rarely found on retailers’ shelves. Up to now, producers were not expected to buy such products.
In the future, the wholesaler Coop will be giving more vegetables that are not visually perfect and other fruit that does not conform to standards a permanent place on its shelves.
Coop launches the “Ünique” product line . The name was chosen because the fruit and vegetables on offer are “simply unique”.
Coop is “increasingly noticing that consumers have more understanding for the whims of nature and are willing to buy exceptional natural products”.
From mid-August, three-legged carrots, crooked cucumbers and oversized cauliflowers or spoiled fruit will be given a chance.
According to the Coop, the aim is to help reduce overproduction in agriculture and promote the utilization of the entire harvest. Coop spokesman Gander attributes the fact that this has not been the case to date more to the demanding wishes of customers than to the need for standardized production chains from wholesalers.
No Ünique’s at Migros, but second-class vegetables:
Migros does not have such a special line. However, media spokeswoman Martina Bosshard points out that products that deviate from the norm are also sold in certain product ranges: This year, for example, apricots damaged by hail were sold as class II apricots. Migros also offers two classes of apples and pears. In the event of major harvest problems, the company is prepared to further adjust the specifications in favor of the products.
Vegan kitchen Imput:
“After all, it is to the producers’ advantage if they can sell as much of their harvest as possible. And last but not least, the initiative for the campaign came from the farmers themselves! However, the Üniques will compete with the “Perfects”. Because overproduction remains overproduction. Nobody will consume more just because more is on offer. The aim must be to prevent overproduction (currently 50% global food waste).”
Palestine Grill, Langstrasse 92, 8004 Zurich
Opening hours:
http://palestinegrill.tumblr.com/
Rad-Saft is a 100% natural Swiss organic product, made by hand and leg labor, from directly pressed juices.
(The intense flavor of the rhubarb is retained by gentle processing).
A self-built wheel machine is used to produce the individual juices:
The fruit is pressed using a bicycle-powered pneumatic press.
The fruit press consists of two bicycles which drive a piston compressor that inflates the bellows of the press.
The various fruit and vegetable juices (rhubarb) are produced at a pressure of up to 4 bar.
This is how it’s done: Click here for the bike juice video.
…The juice is mixed and packaged in Zurich in district 4 & distributed here in the city on cargo bikes:
The label
An emptied Rad-Saft bottle is best admired with a flashlight or sunlight through the hole:
Something is happening in fashion too! The New York fashion label Vaute Couture produces enchantingly beautiful dresses and accessories, completely vegan and with a lot of heart!
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